Arguably the most rapid area of growing importance to our marketing function, this theatre unpacks the people, process, data, systems, and skills required to power a first-class output through market operations. We've brought together the most amazing minds to discuss build vs by; agile marketing, cross-functional collaboration & culture, where no-code fits, how to win over internal stakeholders, and much more.
MarkOps + AdTech
2023 MarkOps + AdTech Agenda
20 Mar 2023
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MarkOps + AdTechThe No Code and Low Code app and platform market has flourished in recent years, empowering teams to create, integrate, test and learn faster. In this session you will hear from marketing practitioner ...
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MarkOps + AdTechThis panel will openly discuss frameworks that help marketing teams be optimally motivated and productive. They'll share their experience, wins, and failures in building community, implementing perfor ...
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MarkOps + AdTechIs your marketing org using Agile methodologies? Considering it? Need more information? Join this panel as they share their take on: - The principles of Agile Marketing - How these principles can help ...
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MarkOps + AdTechA must-attend session, Stephanie and Paris lift the lid and share-all on how they, as a small team of two, achieve powerhouse results leading the monday.com APAC marketing function. They'll share with ...
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MarkOps + AdTechThe bigger the organisation, the bigger the (internal) challenge when it comes to planning and executing complex marketing campaigns. In this session, Peter will share his experience and perspective o ...
21 Mar 2023
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MarkOps + AdTechJoin Tess and Paula as they discuss frameworks streamlining marketing operations, including the people, the processes, and the technologies. They'll dive into how Westpac manages workflows for thousan ...
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MarkOps + AdTechJoin this panel of martech leaders as they share their thoughts, opinions and experience in both build and buy scenarios of customer data technology. This is a no BS session, painful experiences, spee ...
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MarkOps + AdTechIt sounds simple; Develop templates and standardise processes to save time. But where do the real wins exist that will enable your teams to achieve more? Join us for this session as we unpack real exa ...
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MarkOps + AdTechFinding sales and marketing alignment can prove challenging within many organisations. When things are good, they're great, but when performance is missing the mark, friction can emerge. What role doe ...
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MarkOps + AdTechJoin Anna for a fast-paced session that will change the way you think about marketing forever. Using case studies from ambitious CMOs and high-growth brands, Anna will share the patented process that ...
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MarkOps + AdTechIn a year of tightening budgets and economic headwinds, marketers are looking for ways to optimise their mix, reduce waste and balance ROI. But what if the answer was in your brand all along? Join Hen ...